Carl Bezuidenhout


Carl is a Certified Chair™, and has qualifications in Marketing Management, a B. Com Degree, MBA, GAICD and currently, is a PhD candidate studying the impact of artificial intelligence on professional services firms. He is fascinated by innovation and new ideas, and more importantly, the pragmatic approach required to turn new ideas into a growing business or new service offering. Born in South Africa, Carl now lives in Sydney, Australia and has worked in both countries.

For most of his career, Carl has been involved with marketing and selling intangible services, including Financial Services, Property Services, Information/Data Services and Professional Services. Currently, he is the Director of Business Development for BDO, based in Sydney, Australia. BDO is a global professional services firm providing assurance, tax and advisory services. BDO engages with a range of businesses and sectors, but there is a natural fit with dynamic, growing mid-sized businesses, so he has a deep understanding of this market. He works closely with the partners in the Sydney office to coach and support them in achieving their business development strategies.