
Published: 23/03/2022
With the increased focus and scrutiny over the behaviours of our organisations, there is a demand for businesses to step in, adopt a growth and benefit mindset, and create long-term value for stakeholders. Since 58% of customers will buy and advocate for brands based on their beliefs and values, and 60% of employees will choose an employer whose values align with their own, it is no surprise that societal leadership is becoming a core function of businesses.
How can Chairs and businesses alike elevate conversations around CSR and ESG issues – stepping up from an annual charity donation to something that materially impacts business strategy? The key is to recognise that sound performance in CSR and reducing climate risk will maximise performance as a company. Marc and Carolyn recommended keeping the following in mind when approaching these conversations:
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Written by Bronte Lynch & Gemma Early